# Pinnacle Sign Team ## Pages - [MEET THE TEAM](https://pinnaclesignsllp.com/meet-the-team/): — MEET THE MANAGEMENT TEAM — MARY J. WILLIAMS PRESIDENT Shortly after moving to Texas from New Jersey, Mary took a job as a Sales Coordinator at a large sign company. She learned the business quickly and was promoted into sales and then management. That was over thirty years ago. Mary was hired as the General Manager of Pinnacle Signs LLP in 2002. In 2006 she became a partner and in 2016 acquired the company and changed it’s name to Pinnacle Sign Team, Inc. “You are only as good as the people you surround yourself with,” she says. “Everyone has to play their part in making a sign project successful. It takes a unified team.” On weekends, Mary loves to spend time with her two daughters and her grandchildren. JEANNINE M. QUESADA VICE PRESIDENT Jeannine plays a pivotal role in overseeing day-to-day operations and ensuring the seamless execution of our signage projects. With a background in operational leadership and a commitment to excellence, Jeannine brings a strategic mindset and a detail-oriented approach to every aspect of her work. With over 25 years in the sign industry, she is well known and respected for her dedication to client satisfaction, team collaboration and continuous improvement within the signage industry.  When not at work she is a proud Wife to a Retired Army Veteran, Mom to 4 adult children and Gigi to a spunky, fun and very energetic granddaughter! In any free-time she might have, Jeannine loves to be outdoors enjoying nature and she will stop the car just about anywhere to grab a picture of any sunrise/sunset that she may encounter! TIMOTHY LOMBRANA MASTER SIGN ELECTRICIAN & PROJECT MANAGEMENT   Tim was born into the sign business. He grew up in Laredo and worked in the family sign business, Laredo Rapid Signs, in all areas of the business. He was an apprentice under his uncle and obtained his Master Sign Electrician license with the State of Texas. His vast experience has enable him to be a successful project manager for Pinnacle Signs for the past three years. He is a problem solver and loves a sign challenge. Tim is married and has two “fur babies” that he and his wife adore. On weekends he loves working out and is proficient in martial arts. GILBERT SIFUENTES DESIGN & GRAPHICS Gilbert spent most of his life in the sign business. In high school he took a career program in Design and Graphics. After High school he joined Allied Advertising as a logo and sign designer and learned the art of vinyl lettering and graphics. He joined the Pinnacle Team in 2003 and has been a loyal asset to the company. He is married with two sons and says his grandson and granddaughter keep him young on weekends.     Jean Thompson-Burns Operations Manager With more than 30 years of experience in the construction industry, Jean brings deep operational expertise and a strong relationship-building mindset to her role as Operations Manager at Pinnacle Sign Team, Inc.  As a graduate of the Northwest San Antonio Chamber of Commerce Leadership program (Class of 2018), she has built her career on Integrity, Communication, and a genuine dedication to customer satisfaction. Her background—rooted in the values instilled as a preacher’s daughter and as number nine of eleven children—has shaped her work ethic, resilience, and natural ability to lead teams with compassion and clarity. Beyond her professional achievements, she is a world traveler who loves collecting passport stamps and experiencing new cultures around the world. Amanda Soden Administrative Assistant Amanda is a dedicated Administrative Assistant with several years of experience keeping busy offices running smoothly across healthcare, government, and corporate settings. She’s known for her positive attitude, adaptability, and knack for keeping people organized and supported.She stepped into the sign industry with zero experience, willingly jumped in with both feet and quickly became the go-to person for helping with price quotes, setting up new jobs, bidding on jobs and making sure customers have a wonderful experience with our company. She enjoys learning new things and being part of a team where every day brings something different. After spending 12 years in the Pacific Northwest, Amanda moved back home to San Antonio in 2024 and is loving life in Texas again. In her free time, you’ll usually find her baking something sweet from scratch, watching medical dramas, floating the river, or spending time at her church.   Megan Taylor Marketing/Sales Hi, I’m Megan – proud wife, mama to three amazing kids, and the marketing heartbeat behind our team! Life is beautifully full around here: you’ll find me chasing chickens (yes, we have those!), snuggling cats and dogs, or knee-deep in the garden with dirt under my nails and a smile on my face. Give me a sewing machine, a pile of fabric, or a new craft project and I’m in my happy place. We’re an outdoorsy, water-loving family – whether it’s floating the river, building sandcastles at the beach, or just soaking up the sunshine in the backyard. Every single day feels like a holiday because I get to wake up and do life with the people (and pets!) I love most. I’m beyond grateful for another day on this earth, and I bring that same joy, creativity, and gratitude into every marketing project I touch. When I’m not brainstorming fresh ideas for the team, I’m probably planning our next family adventure or starting “just one more” DIY project. Thanks for stopping by – let’s make something wonderful together! ✨️ - [FINANCING OPTION](https://pinnaclesignsllp.com/financing-option/): — LEARN ABOUT FINANCING OPTION! — PLEASE COMPLETE THE FORM BELOW TO RECEIVE A FINANCING OPTION. - [CONTACT US](https://pinnaclesignsllp.com/contact-us/): — CONTACT US — CONTACT PINNACLE SIGN TEAM TOCREATE YOUR SIGNATURE IMAGE! Pinnacle Sign Team looks forward to working with you as your San Antonio signs turnkey solution for exterior and interior commercial signage needs. Please contact us today! ADDRESS 401 Isom Road, Suite 420 San Antonio, Texas 78216 PHONE P 210.349.9777 F 210.366.1788 EMAIL US > - [GET A QUOTE](https://pinnaclesignsllp.com/get-a-quote/): — GET A FREE QUOTE — PLEASE COMPLETE THE FORM BELOW AND A PINNACLE SIGNS TEAM REPRESENTATIVE WILL CONTACT YOU - [CHANNEL LETTER SIGNS](https://pinnaclesignsllp.com/channel-letter-signs/): — CHANNEL LETTER SIGNS — CHANNEL LETTER SIGNS FROM PINNACLE SIGN COMPANY IN SAN ANTONIO Channel letter signs make a bold statement about your business. Pinnacle sign shop in San Antonio provides a wide variety of fonts and styles as well as custom logo design. All letters are constructed of aluminum to withstand the most challenging weather conditions. The material is also lightweight and cost-effective. Letters are illuminated with LED lights that are not only environmentally friendly, but they last longer, stay brighter and save on electric costs. Pinnacle Sign Team collaborates closely with your architect or landlord to design a high-quality sign tailored to your business. In most retail centers, the property manager provides sign criteria outlining the required specifications. These guidelines typically call for Front-Lit Channel Letters, which are a popular and effective choice for visibility and branding. FRONT LIT CHANNEL LETTERS Front Lit Channel Letters are the standard type of letters. They are typically created with all aluminum construction, internally illuminated with LEDs, and then either individually mounted to the façade or mounted to raceways and then to the facade. A raceway is a pre-fabricated metal box that runs the length of the channel letters, enclosing all of the electrical elements. The front of the letters have a colored acrylic sign face that will show the illumination. Financing Option CLICK HERE REVERSE LIT CHANNEL LETTERS Reverse Lit Channel Letters are individually made dimensional letters of all aluminum construction. They have a painted finish and the illumination shines from the back onto the façade, creating a “halo” lit effect on the wall. - [CUSTOM SIGNS](https://pinnaclesignsllp.com/custom-signs/): — RELY ON PINNACLE’S SIGN SHOP IN SAN ANTONIO FOR CUSTOM SIGNAGE — OUR PRODUCTS Channel LettersCabinet SignsMonument SignsPylon Signs/Freestanding SignsMulti-Tenant PylonsLED Message SignsAwningsLED Building BorderLobby SignsTenant Directories TYPES OF SIGNS WE CAN PROVIDE Vinyl LetteringDigital PrintingBannersDoor GraphicsADA Room SignsEvacuation PlansWayfinding SignsOverhead SignsMenu SignsCast Plaques & Metal Letters Financing Option CLICK HERE - [LED DISPLAYS](https://pinnaclesignsllp.com/led-displays/): — LED DISPLAYS — Why Signage Matters for Your Business Your signage is often the first impression customers have of your brand—and it can make a lasting impact. High-quality, strategically placed signage doesn’t just attract attention; it delivers measurable business results. What the Data Shows Customer Attraction: 76% of shoppers engage with new businesses based on signage alone 75% referred others to a business based on signage quality 67% made a purchase because a sign caught their eye (FedEx Office, 2012) More recent studies reinforce signage’s pivotal role: Digital signage boosts sales by up to 31.8%, especially when tailored to audience needs (Screenfluence, 2024) Strategic placement drives engagement and repeat visits (SignWorld, 2024) Well-designed signs improve decision-making and wayfinding in retail and urban spaces (MDPI Buildings Journal, 2024) Branded signage builds trust and loyalty (Interdisciplinary Journal of Signage and Wayfinding, 2021) Why LED Signage Drives Business Growth LED signage amplifies the power of visual branding, combining flexibility, durability, and proven performance. Compared to traditional signage, LED displays enhance visibility and boost customer engagement across industries. Research-Backed Impact Customer Attraction: 76% of shoppers engage with new businesses based on signage alone Brand Awareness: A 1% increase in visibility can yield a proportional rise in sales(Nielsen, 2021) ROI Potential: LED signage can drive 15–100% revenue growth (Cirrus LED; Impact LED) High Engagement: Digital signs attract up to 400% more views than static signs (Stratus Unlimited, 2020) Safety & Trust: Well-lit signage fosters confidence in your location (Lighting Research Center) LED vs. Traditional Signage: A Clear Advantage Visibility LED: Bright, readable day or night Traditional: Often hard to see after dark Content Flexibility LED: Dynamic, remotely updateable Traditional: Requires manual replacement Energy Efficiency LED: Up to 85% more efficient Traditional: Higher power use Durability LED: Long lifespan, weather-resistant Traditional: Susceptible to fading and wear Customer Engagement LED: Visually dynamic and interactive Traditional: Static and less compelling Installation Benefits of LED Signage Installing LED signage isn’t just plug-and-play — it’s a strategic upgrade to your brand and operations. What You Can Expect Professional Site Assessment: Ensures optimal placement, electrical access, and visibility Turnkey Setup: Simplified deployment, including permitting and final connection Low-Maintenance Operation: Built for durability with minimal upkeep Future-Proof Flexibility: Supports scheduling, remote updates, and integrations Warranty & Support: Backed by manufacturer coverage and ongoing service Curb Appeal Enhancement: Makes your storefront stand out and adds perceived property value Make Your First Impression Count At Pinnacle Sign Team, we don’t just make signs—we engineer business solutions. From concept to installation, our designs elevate your presence, earn trust, and invite action. Whether launching a new location or refreshing your brand, your signage will speak volumes—clearly and confidently. References Cirrus Systems. (n.d.). Digital signage ROI calculator. Cirrus LED. Retrieved from https://www.cirrusled.com/roi-calculator FedEx Office. (2012). Standout signs contribute to sales. FedEx Newsroom. Retrieved from https://newsroom.fedex.com/newsroom/global-english/fedex-office-survey-standout-signs-contribute-to-sales Impact LED Signs. (n.d.). EMC effectiveness and ROI center. Impact LED. Retrieved from https://impactledsigns.com/emc-effectiveness/ Interdisciplinary Journal of Signage and Wayfinding. (2021). Signage, branding, and consumer perception. Lighting Research Center. (n.d.). Lighting and consumer behavior studies. Rensselaer Polytechnic Institute. Retrieved from https://www.lrc.rpi.edu/ MDPI Buildings Journal. (2024). Pedestrian wayfinding and urban signage design. Nielsen. (2021). When it comes to brand building, awareness is critical. Nielsen Insights. Retrieved from https://www.nielsen.com/insights/2021/when-it-comes-to-brand-building-awareness-is-critical/ Screenfluence. (2024). Digital signage statistics that matter. SignWorld. (2024). Consumer engagement through strategic signage placement. Stratus Unlimited. (2020). 5 ways interior signage impacts the customer experience. Retrieved from https://www.stratusunlimited.com/resources/blog/5-ways-interior-signage-impacts-the-customer-experience/ LED BUILDING BORDER EXTERIOR SIGNS - [ABOUT US](https://pinnaclesignsllp.com/about-us/): — ABOUT PINNACLE SIGN TEAM, INC. — OUR PHILOSOPHY Our driving philosophy, “Teamwork divides the tasks and multiplies the successes,” emphasizes the true spirit of cooperation that is prevalent at Pinnacle Sign Team. Our dynamic in-house management team combines with the experts we recruit as the need arises to create a premier sign shop in San Antonio. Having strategic partners in other states allows us to provide signs to multi-location users. Craftsmen specializing in large format printing give us the capability to provide a competitive product without the overhead of equipment and personnel. The teamwork concept is the best way to compete in today’s market and have the flexibility to provide a complete sign program for our clients. ORIGINS OF OUR SAN ANTONIO SIGN COMPANY Pinnacle Signs, LLP was established in 2001 by a local real estate developer to provide quality signs for his developments and tenants at a fair price and in a timely manner. In 2002, Mary Williams was hired as the General Manager and took the company into third-party marketing. Her contacts from over two decades of sign industry experience added to the company’s quick growth. She became the Managing Partner in 2011 with 51% ownership and guided the Pinnacle Team to diversifying into new markets. With electric signs as the foundation, Pinnacle also provided LED message displays and architectural signs, including ADA interior signs, wayfinding signs, and reception logo signage, along with digital printing and vinyl graphics. Financing Option CLICK HERE THE IMPACT OF TEAMWORK FOR PINNACLE SIGN COMPANY SAN ANTONIO In 2016, Mary acquired the company assets and changed its name to Pinnacle Sign Team, Inc. It takes a team to design, sell, coordinate, manufacture and install a sign successfully. Though the core elements in each of our projects are similar, no two projects are exactly the same. The team reviews each project, outlines the details and delegates the tasks. A project manager is assigned to be the coach and ensure good communication and a successful outcome. MEET THE MANAGEMENT TEAM Read More MARY J. WILLIAMS PRESIDENT Read More JEANNINE M. QUESADA VICE PRESIDENT Read More TIMOTHY LOMBRANA MASTER SIGN ELECTRICIAN & PROJECT MANAGEMENT Read More GILBERT SIFUENTES DESIGN & GRAPHICS Read More Jean Thompson-Burns Operations Manager Read More Amanda Soden Administrative Assistant Read More Megan Taylor Marketing/Sales OUR WARRANTY Once we’ve delivered and installed a sign, customers seldom have the need to call us to fix a problem, although we are always happy to do so. With our history of little to no service callbacks, we are pleased to provide a “3 Year No Cost Warranty” for all of our signs, giving you the trust and confidence to choose Pinnacle Sign Team, Inc. CUSTOMER TESTIMONIALS “I have been working with Pinnacle Sign Team for many, many years. I utilize Pinnacle Sign Team for all our commercial development projects and have referred them to our current tenants, too. Pinnacle Signs is very professional, trustworthy, and gets the job done right!”   —Gina Cato, Vice President Continental Concepts, Inc. “Professional operation from quote through completion.”   —Bernard Lyttle, LKQ “Pinnacle Sign Team had great customer service pre- and post-installation. Their pricing was fair and they are very committed to working in timelines.”   —Raul Rodriguez, La Gloria Restaurants, San Antonio. “Quality product, good service.”   —Michelle Rumbaut, Guadalupe Regional Medical - [PYLON SIGNS](https://pinnaclesignsllp.com/pylon-signs/): — PYLON SIGNS — YOUR BEST SOURCE FOR PYLON SIGNS FROM A SIGN SHOP IN SAN ANTONIO Freestanding pylon signs are ideal to provide location, image, and make your business stand out from the rest. Pinnacle sign company in San Antonio offers three types of pylon signs: Freestanding signs, Multi-Tenant Pylon Signs, and Monument Signs. FREESTANDING SIGNS Freestanding signs provide the greatest visibility for a business. Typically, they are higher than a monument sign and can range anywhere from 10 ft. high to more than 60 ft. high, depending upon the local city ordinance. Freestanding signs are erected on a single or double pole independent of any building or structure. Consider the many advantages to freestanding signs: Attract attention to and provide visibility for your business location Brand your image and product for greater awareness Encourage spur-of-the moment purchasing by customers who happen upon your location Advertise your business 24/7 Separate your store or business from the competition MULTI-TENANT PYLON SIGNS Multi-Tenant Pylon Signs provide shared advertising for tenants in a shopping center and create an image for the retail center. The Pinnacle Sign Team will work with developers and landlords to provide the right sign that will complement the center’s architecture and attract tenants. The multi-tenant pylon sign is essential to a successful shopping center because it provides: Provides visibility for the center Compliments the architecture of the center Creates an image for the center and features its name Advertises each tenant, aiding in increased sales Attracts tenants looking for good signage Pays for itself and becomes an income source to the center (ask us how!) MONUMENT SIGNS Monument Signs are typically at the entrance to a shopping center, apartment complex or residential community. They identify the name and create an image for the project. Many high-end communities invest substantially in the entrance monument signs because they set the expectations of the development. Adding architectural features of brick, decorative metals and illumination bring a sophisticated look to the entrance to help set the community apart from the others. TOTAL SERVICE PACKAGE FROM PINNACLE FOR SAN ANTONIO SIGNS Our services offer customers everything involved in sign production from the initial design stage to the final SERVICES YOU CAN EXPECT FROM US Site surveysDesignEngineeringCity permittingVariancesSign master plansProject managementManufacturingInstallationMaintenance3-year no cost warranty Financing Option CLICK HERE - [HOME](https://pinnaclesignsllp.com/): — CREATING SAN ANTONIO SIGNS THAT STAND OUT FROM THE COMPETITION — TOP QUALITY, CUSTOM-MADE SIGNS HELP INCREASE TRAFFIC TO YOUR LOCATION As a commercial San Antonio sign shop for more than 25 years, Pinnacle Sign Team provides superior products for all of your exterior and interior custom signage needs. With our streamlined production capabilities, we’ll handle design and engineering, permitting, project management, manufacturing, installation and maintenance. Learn more about our pylon signs, just one of the many types of custom signs we can create for you. —   CREATING SAN ANTONIO SIGNS THAT STAND OUT FROM THE COMPETITION   — YOUR FIRST CHOICE SIGN COMPANY IN SAN ANTONIO FOR CHANNEL LETTER SIGNS Channel letter signs make it easy for customers to find your business in a multi-tenant shopping center or business complex. Count on Pinnacle Sign Team for free consultation, fair prices, quality projects and fast delivery. Whether you are a first-time sign buyer or a multi-location user, we offer full-service, turnkey sign production. — LEARN MORE ABOUT OUR CHANNEL LETTER SIGNS — Financing Option CLICK HERE PINNACLE SIGNS CREATES RETAIL, CUSTOM AND ARCHITECTURAL SIGNAGE You’ll recognize Pinnacle Sign Team products in locations from shopping malls and office complexes to medical centers, restaurants, government facilities, military installations, schools and financial institutions. We offer monument signs, illuminated channel letters, LED electronic message centers and free-standing signs. We can provide a complete interior sign package including lobby logos, cast dedication plaques, metal letters, ADA room signs and wayfinding signage throughout the facilities. — READ MORE ABOUT OUR RETAIL AND CUSTOM SIGN CAPABILITIES — [comment]: # (Generated by Hostinger Tools Plugin)